More women than men across the world visit social networking sites and spend 30% more time per month using them.On average, women spend more time online per month, 24.8 hours compared to 22.9 hours for men. But, when it comes to the social web, there’s an even bigger rift between the sexes.
“Nearly 56 percent of adult women say they use the Internet to stay in touch with people, compared to 46 percent of adult men,” according to the report. comScore pinpoints higher activity levels in social categories such as social networking, instant messenger and e-mail.
Those behaviors equate to women spending an average of 16.3% of their online time per month on social networks, a percentage that continues to rise month-to-month. Men spend just 11.7% of their time on the same activities.
Source: Mashable.com
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